How Charismatic Augmented Reality and Virtual Reality Transforming the World by Creating Unlimited Opportunities? Figure Out What's It is, Where It Created a Dynamism and What Skills are Essential to Succeed!

Abstract:

AR uses a real-world setting while VR is completely virtual. AR users can control their presence in the real world; VR users are controlled by the system. VR requires a headset device, but AR can be accessed with a smartphone. AR enhances both the virtual and real world while VR only enhances a fictional reality.

The article highlights the tools, software, steps and advantages of using Augmented Reality (AR) and Virtual Reality (VR) technology. It explains about what skills are needed in a student and what kind of opportunities are available. It discusses how AR/VR simulations create immersive and interactive learning experiences, enhance skill development, improve knowledge retention, and increase employee engagement.

Articles on Virtual Reality (VR) and Augmented Reality (AR) used to start with mentions of science fiction movies until a few years back. However, both technologies have evolved significantly to become a part of our lives. Now you don’t look at VR/AR with surprise anymore, rather you expect it to make your lives easier. At last you may find handful of references for furthering your knowledge.

Keywords: 

Augmented Reality, Virtual Reality, Artificial Intelligence, Learning, Enterprises

Learning Outcomes

After undergoing this article you will be able to understand the following 

1. What is exactly an Augmented Reality ?

2. What is exactly a Virtual Reality?

3. What's differences in AR and VR?

4. Why AR & VR important?

5. What's the types of AR & VR?

6. What are the steps of AR & VR ?

7. What's tools are used forAR & VR development?

8. What's Top Benefits of AR and VR in Enterprise Learning?

9. Why applications of AR & VR increasing?

10. How AR & VR support students in learning and employment?

11. What's emerging job opportunities for AR&VR?

12. Conclusions

13. FAQs

References 

1. What is exactly an Augmented Reality ?

Augmented Reality ( AR) is the incorporation of digital information in a video or user environment in real-time. You can use the technology to superimpose sound, videos, images, animations, and more to create a holographic effect. 

2. What is exactly a Virtual Reality?

Virtual Reality (VR) is a technology that creates a virtual environment, putting the user inside the experience. Using VR headsets, viewers can interact and manipulate a 3D world for an experience closer to reality. 

3. What's differences and similarities in AR and VR?

AR uses a real-world setting while VR is completely virtual. AR users can control their presence in the real world; VR users are controlled by the system. VR requires a headset device, but AR can be accessed with a smartphone. AR enhances both the virtual and real world while VR only enhances a fictional reality.

The differences and similarities can be illustrated in tabular form as follows:

4. Why AR & VR important?

AR and VR can be significantly used in the industrial manufacturing process. By using this technology manufacturing can be made easier and faster in the most convenient way. They support the various processes of designing and manufacturing.

Helping Employees Develop Technical Skills. VR and AR are ideal for developing soft skills and practice-based learning. However, the same technologies can also help develop technical skills. The healthcare industry has already started using VR to train doctors and nurses.

5. What's the types of AR & VR?

There are 5 types of AR. They are

• Marker-based AR.
• Markerless AR.
• Projection-based AR.
• Superimposition-based AR.
• Location-based AR.

There are 3 primary categories of virtual reality simulations used today: 

They are

non-immersive, 

semi-immersive, and 

fully-immersive simulations.

6. What are the steps of AR & VR ?

The steps of AR & VR are as follows

1. Select a platform

2. Choose your tools

3. Design your application

4. Develop your application

5. Test your application

6. Deploy your application

7. Apply any value proposition, if required

Steps to become AR/VR Designer

Here are some steps you might consider if you are interested in becoming an AR/VR Designer:

Develop your design skills: AR/VR Designers should have strong design skills, including a good understanding of 3D modeling, animation, and UX design. If you are new to these areas, consider taking courses or workshops to build your skills.

Learn about AR/VR development: To become an AR/VR Designer, you will need to have a good understanding of the technical aspects of AR/VR development. This may include learning about hardware and software requirements, as well as the development tools and platforms commonly used in the AR/VR space.

Build a portfolio: As an AR/VR Designer, you will need to be able to show potential employers your design skills and experience. Consider creating a portfolio of your work to showcase your abilities. This can include 3D models, animations, and other visual assets you have created, as well as descriptions of the projects you have worked on.

Get practical experience: Consider gaining practical experience through internships or entry-level positions in organizations that focus on AR/VR design and development. This can be a great way to apply your skills and learn from more experienced professionals.

Stay up-to-date: The field of AR/VR is rapidly evolving, so it’s important to stay up-to-date on new developments and technologies. Consider attending industry events, reading relevant blogs and articles, and joining online communities to stay informed.

Consider certification: While not strictly necessary, obtaining a certification in AR/VR design or development could be a good way to demonstrate your knowledge and skills to potential employers. There are a number of certifications available, such as the Virtual Reality Developer Certificate.

Build a network: Building relationships with other professionals in the AR/VR field can be a great way to learn about new opportunities and stay connected to the industry. Consider joining professional organizations or attending industry events to meet others in the field.

7. What's tools are used forAR & VR development?

Top Augmented Reality tools in use

Creating an augmented reality simulation is complex, and it causes the use of the right tools. You may use these five popular and well-liked AR authoring tools in the AR developer community.

• Vuforia
• Wikitude
• ARKit
• ARCore
• ARToolKit

Uses of Virtual Reality (VR) Software

Game developers, architects, and engineers use virtual reality software for different needs. There are other virtual reality software’s exists in the market:

• Enklu
• Unity
• LiveTour
• CloudPano
• Concept3D

There are so many other virtual reality software categories are exist. We list some of the popular products that used virtual reality below:

• The wild
• Facebook horizon
• Yulio
• Hubs
• InsiteVR
• Cluster
• Contentful
• Kentico Kontent
• Contentstack
• Firefox Reality
• ByondXR
• EZ360 Cloud

8. What's Top Benefits of AR and VR in Enterprise Learning?

Top Benefits of AR and VR in Enterprise Learning:

1. Providing Training in a Safe and Affordable Manner 

Some industries need to train their employees in the processes and operations before they assume full responsibility. For instance, employees working in power plants or manufacturing units need to know how to operate machines properly on the site. Unless they get a good knowledge of things, they cannot be allowed to take over.  

2. A Better Way of Practicing Skills 

Practicing your skills is the best way to sharpen them. According to studies, we retain much more information when we combine our learning with “doing.” Hands-on practice is the best way to retain information compared to discussions, lectures, reading, or even audio-visual learning. It has a retention rate of 75% compared to lectures with 5% retention capabilities.  

3. Developing Soft Skills and Expertise 

VR and AR can help enterprises develop their employees’ soft skills and expertise. Walmart, for example, has been using VR to train its employees to handle customers better. The retail giant even used VR to get employees familiar with dealing with Black Friday customers. Such opportunities help enterprises get employees ready to provide increased customer satisfaction.  

4. Getting Employees Ready for Emergencies 

VR and AR are ideal for training employees to handle real-life situations. Currently, some airports are using this technology for airport safety training. The International Air Transport Association has long used a VR platform to train employees in on-ground operations. The technique allowed the association to cut back damage to aircraft and equipment and reduce the cost of training. 

5. Enhance the Effectiveness of Learning Materials 

Employers can develop solutions where pointing your phone camera at a specific text of a training manual leads to additional materials or resources popping up on the users’ screen. This technique can be used by enterprises to train employees about certain products, services, or solutions.  

6. Helping Employees Develop Technical Skills

VR and AR are ideal for developing soft skills and practice-based learning. However, the same technologies can also help develop technical skills. 

The healthcare industry has already started using VR to train doctors and nurses. In one study by Yale University, the VR learners performed surgeries 29% faster and with 6 times fewer mistakes than the traditional learning group.  

The construction industry, too, uses VR and AR for safety training. 

7. The Best Way for Gamification 

Gamification has been used for a while to train and onboard employees. The approach helps employees learn better and show an increased success rate. VR and AR can now take gamification to a completely new level. 

9. Why applications of AR & VR increasing?

This is likely due to the fact that AR and VR provide a more immersive learning experience, allowing students to explore, discover, and interact with their environment. The use of AR and VR in the classroom has been gaining traction in recent years, with schools and universities beginning to invest in the technology.

From medical reports to museum visits and logistics training, the best AR and VR applications improve the data displayed by adding extra layers of context-sensitive information. The end result improves the world the user sees and allows for better-informed decisions, be it in leisure or workplace activities.

Here are the top five applications of AR and VR:

• Gaming and Entertainment:
• Training and Education:
• Healthcare:
• Architecture and Design:
• Marketing and Retail:

10. How AR & VR support students in learning and employment?

To become an AR/VR Designer, you will need to have a range of skills, including:

• Strong design skills: AR/VR Designers should have a good understanding of 3D modeling, animation, and UX design. They should also have a keen eye for aesthetics and be able to create visually appealing experiences.

• Technical expertise: An AR/VR Designer should be familiar with the technical aspects of AR/VR development, including hardware and software requirements, and be proficient with the tools and platforms commonly used in the field.

• Creativity: AR/VR Designers should be able to think creatively and come up with innovative solutions to design challenges.

• Problem-solving skills: AR/VR Designers may encounter a range of technical and design challenges as they work on projects, and will need to be able to troubleshoot and find solutions.

• Communication skills: AR/VR Designers will often work in team environments, and will need to be able to communicate their ideas and design decisions effectively to other team members.

• Attention to detail: AR/VR experiences should be immersive and seamless, and AR/VR Designers should be able to pay attention to the small details that contribute to a high-quality experience.

• Flexibility: AR/VR Designers should be able to adapt to new technologies and approaches as they emerge, and be willing to learn and grow throughout their careers.

11. What's emerging job opportunities for AR&VR?

AR/VR Designers are in high demand in a wide range of industries, including gaming, entertainment, education, healthcare, and retail. Some examples of companies that may hire AR/VR Designers include:

• Gaming companies: Many gaming companies, such as Activision, Electronic Arts, and Ubisoft, are interested in developing AR/VR experiences for their games. These companies may hire AR/VR Designers to work on the design and development of these experiences.

• Entertainment companies: Companies in the entertainment industry, such as Disney, Netflix, and HBO, may also be interested in developing AR/VR experiences as a way to engage with their audiences.

• Educational institutions: Educational institutions, such as schools and universities, may hire AR/VR Designers to create immersive learning experiences for students.

• Healthcare organizations: Healthcare organizations may use AR/VR experiences for training, patient education, and therapy. These organizations may hire AR/VR Designers to develop these experiences.

• Retail companies: Retail companies, such as Amazon, Walmart, and Target, may be interested in developing AR/VR experiences for customers, such as virtual try-on applications for clothing or accessories.

12. Conclusions

The whole world is going digital, and more and more people now prefer online shopping and virtual  stores to the exhausting process of wandering through store aisles. Retailers need to keep up with this massive change in consumer behavior.

This is where advanced technology comes in:AR and VR in retail are at peak popularity.

13. FAQs

1. In what industries can AR and VR technology be used for employee training?

A. AR and VR technology can be utilized in various industries for employee training. It has applications in fields such as manufacturing, healthcare, aviation, retail, hospitality, customer service, and safety training, among others.

2. How can AR and VR technology be integrated into existing employee training programs?

A. AR and VR technology can be integrated into existing employee training programs by identifying areas where immersive experiences can add value. It involves designing specific AR and VR modules, selecting or developing appropriate content & integrating the technology into the training delivery method, whether through dedicated AR/VR devices or smartphones.

3. Is specialized equipment necessary to implement AR and VR training?

A. Specialized equipment may be necessary for certain AR and VR training experiences, such as headsets or goggles. However, the advancements in technology have made AR and VR more accessible, with options ranging from high-end headsets to smartphone-based AR applications.

4. Can AR and VR technology track employee progress and performance?

A. Yes, AR and VR technology can track employee progress and performance through built-in analytics and data tracking features.

5. Are there potential cost savings or efficiency gains with AR and VR?

A. Analyze if implementing AR and VR can lead to cost savings or efficiency gains. Consider factors such as reduced training time, minimized risks in hazardous environments, savings on physical resources, or the ability to train remotely and asynchronously.

References

Brooker, G. (2009). Introduction to Sensors for Ranging and Imaging. Raleigh, NC: The Institution of Engineering and Technology.

Craig, Alan B. (2013). Understanding Augmented Reality; Concepts and Applications. Waltham, MA, Morgan Kaufmann/Elsevier

Fuchs, P., &Moreau, G. (2006). Virtual Reality: Concepts and Technologies. Boca Raton, FL: CRC Press

Giardina, C. (2016). The Hunt for a business model for virtual reality: Spielberg and Inarritu are betting its time has come. Hollywood Reporter, (32). 100.

Hansard,M., Ouk Choi,S.L., Horaud, R. (2012), Time of Flight Cameras: Principles, Methods, and Applications. Springer, SpringerBriefs in Computer Science

Hughes, R. (2014). Augmented Reality : Developments, Technologies and Applications. Hauppauge, New York: Nova Science Publishers, Inc.

Jaffe, J. (2010). Flip the Funnel: How to Use Existing Customers to Gain New Ones. Hoboken, New Jersey; John Wiley & Sons, Inc.

Kipper, G., & Rampolla, J. (2012). Augmented Reality : An Emerging Technologies Guide to AR. Rockland, MA: Syngress.

Klie, L. (2016). Virtual reality to become a true reality: IAB report predicts increased use of 360-degree video amid virtual reality’s growth as a marketing channel. CRM Magazine, (12). 14.

LaQuey, T. L., & Ryer, J.C. (1992). The Internet companion: A beginner’s guide to global networking. Reading (Mass.: Addison-Wesley.

Martin, E. J. (2017). The State of Digital Marketing. Econtent, 40(1), 16.

Neslin, S. A., Winer, R. S., & World Scientific, (. (Firm). (2014). History Of Marketing Science, The. Singapore: World Scientific / Now Publishers.

Parsons, T. & Rizzo, A. (2006) Affective Outcomes of virtual reality exposure therapy for anxiety and specific phobias: A meta-analysis, Journal of Behavior Therapy and Experimental Psychiatry, Elsevier

Stanley, T. (2016). The next wave Of VR marketing: West Coast shops are diving into the immersive ad space with on-site virtual reality labs. ADWEEK, (14). 10.

Stetz, M., Long, P., Wiederhold, B., Turner, D. (2008) Combat scenarios and relaxation training to harden medics against stress. Journal of CyberTherapy & Rehabilitation Vol.1, Issue 3.

Unkown Author PDF document, (2000) The Link Flight Trainer:A Historic Mechanical Engineering Landmark, Roberson Museum and Science Center, Binghamton, New York

Van Dyck, F. (2014). Advertising Transformed : The New Rules for the Digital Age. London: Kogan Page.

Wilson, J. S. (2005). Sensor Technology Handbook. Amsterdam: Newnes.

Yang, N. (2016). Print comes alive: how augmented reality and virtual reality will strengthen storytelling and revenue. Editor & Publisher, (9). 40.

Yoon, S., Anderson, E., Lin, J., & Elinich, K. (2017). How augmented reality enables conceptual understanding of challenging science content. Educational Technology & Society, (1), 156.

Zanuttigh, P., et. Al., (2016) Time of Flight and Structured Light Depth Cameras, Switzerland, Springer International Publishing

Abyssrium,(n.d.) https://www.abyssrium.com/ retrieved June 5, 2017

Acheson, B. (2016, Dec. 20) http://www.thedrum.com/opinion/2016/12/20/five-ways-virtual-reality-will-impact-seo-2017, Retrieved June 21, 2017

APA Task Force on Violent Media. (2015). Technical report on the review of the violent video game literature.Retrieved from http://www.apa.org/pi/families/violent-media.aspx

Appleinsider, (n.d.) http://appleinsider.com/futures/apple-vrar, retrieved June 11, 2017

Battelle, J., (2005, Aug. 1), https://www.wired.com/2005/08/battelle/, retrieved June 26, 2017

Blair Witch VR Trailer is a first in immersive movie advertising, (2016, Sep.6), https://venturebeat.com/2016/09/06/blair-witch-vr-trailer-is-a-first-in-immersive-movie-advertising/, VentureBeat , retrieved 6/16/2017

Blog (n.d.); https://en.wikipedia.org/wiki/Blog Retrieved May 27, 2017

Borde, R., (2017, May 17), Porn’s Endorsement Of VR To Drive Industry Innovation And Widespread Adoption, https://dazeinfo.com/2017/05/17/vr-adoption-porns-industry/, retrieved June 18, 2017

Boyle, L. (2013, July 17); https://www.janeausten.co.uk/the-barker-family-panorama-painters/ retrieved May 22, 2017.

Can Spam Act: A Compliance Guide for Business, (n.d.), https://www.ftc.gov/tips-advice/business-center/guidance/can-spam-act-compliance-guide-business, retrieved May 21, 2017

Gartner Hype Cycle,(2016, Aug. 16) http://www.gartner.com/newsroom/id/3412017 ,Retrieved May 10, 2017

Gent, E. (2016, Oct. 4), https://assets.kpmg.com/content/dam/kpmg/xx/pdf/2016/10/how-augmented-and-virtual-reality-changing-insurance-landscape.pdf, retrieved June 6, 2016

Head up display (n.d), https://en.wikipedia.org/wiki/Head-up_display, retrieved June 24, 2017

History of Virtual Reality, (n.d) https://www.vrs.org.uk/history.html retrieved May 9, 2017

How virtual reality helping heal soldiers ptsd, (2017, April 3), https://www.nbcnews.com/mach/features/how-virtual-reality-helping-heal-soldiers-ptsd-n733816 , retrieved June 12, 2017

Internet Service Providers; https://en.wikipedia.org/wiki/Internet_service_provider retrieved May 23, 2017.

http://www.androidauthority.com/lenovo-phab-2-phab2-plus-phab2-pro-hands-on-697450/ retrieved May 14, 2017

Korolov, M. (2016, June 7); https://www.gearbrain.com/virtual-reality-privacy-consumer-battle-rights-1845199637.html , retrieved June 7, 2017

KPMG Report on AR/VR Risk, (2016, Oct, 19) https://assets.kpmg.com/content/dam/kpmg/xx/pdf/2016/10/how-augmented-and-virtual-reality-changing-insurance-landscape.pdf , retrieved June 6, 2016

Lenovo-Phab-2; http://www.androidauthority.com/lenovo-phab-2-phab2-plus-phab2-pro-hands-on-697450/ retrieved May, 9 2017

Luber, A. (2016, Jun), https://www.thinkwithgoogle.com/marketing-resources/virtual-reality-advertising/?gclid=Cj0KCQjw1a3KBRCYARIsABNRnxuAne1DWVhPPio6Nj7UeK443BNyjeAaZswJSgzSTqD4ldGQvJHhVasaAse0EALw_wcB&dclid=CPrD2aPy0dQCFdJCNwodRFYKAQ, retrieved June 19, 2017

Lucas, P., (2016, Oct. 21) http://www.insurancebusinessmag.com/us/news/breaking-news/augmented-and-virtual-reality-to-create-20bn-risk-by-2020-39444.aspx , retrieved June 6, 2017

Marketing with Google Cardboard, (2017, Feb. 22) https://googlecardboardcanada.ca/blogs/cardboard-insights/5-clever-ways-to-use-vr-to-promote-your-brand , retrieved June 16, 2017

Microsoft-kinect, (n.d.); https://www.vrs.org.uk/virtual-reality-gear/motion-tracking/microsoft-kinect.html retrieved May, 9 2017

Mullany, M. (2016, Dec. 7), 8 Lessons from 20 years of Hype Cycles, https://www.linkedin.com/pulse/8-lessons-from-20-years-hype-cycles-michael-mullany , retrieved June 14, 2017

Myprasanna, (2011, Apr. 8), http://www.businessinsider.com/the-rise-and-fall-of-microsoft-bing-how-one-company-was-destroyed-by-grown-ups-process-and-discipline-2011-4 , retrieved June 26, 2017

Naked Capitalism, (2015, Sep. 26), http://www.economist.com/news/international/21666114-internet-blew-porn-industrys-business-model-apart-its-response-holds-lessons, retrieved June 14, 2017

Occipital Home Page, (n.d.) ,https://occipital.com/ , retrieved June 10, 2017

Oscillada, J. (2015, April 9) https://virtualrealitytimes.com/2015/04/09/list-of-omnidirectional-treadmills-under-development/

Parett, R., (2016, Jun. 7), https://www.linkedin.com/pulse/worlds-best-virtual-reality-marketing-campaigns-richard-parrett, retrieved June 30, 2017

Parkin, S., (2016, Oct. 23), https://www.theguardian.com/technology/2016/oct/23/augmented-reality-development-future-smartphone retrieved May 21, 2017

Paula (2015, May 12), http://www.wikitude.com/blog-shaping-future-technology-slam/, retrieved June 25, 2017

Phillips, S., (2007, Jul. 25), https://www.theguardian.com/technology/2007/jul/25/media.newmedia, retrieved June 27, 2017

Price, R., (2015, Sep. 9), http://www.businessinsider.com/revisiting-launch-apple-first-iphone-2015-9, retrieved June 27, 2017

Proceedings from University of New Hampshire Digital Marketing Conference (2017), bit.ly/2017UNHDMC, retrieved May 18, 2017

Robertson, A. (2016, Oct. 5), https://www.theverge.com/2016/10/5/13167954/playstation-vr-review-ps4-psvr-virtual-reality-headset-controllers, retrieved June 27, 2017

Radcliffe, D. (2016) Nine trends in US media consumption: in charts; https://www.themediabriefing.com/article/nine-trends-in-us-media-consumption-in-charts , retrieved May 27, 2017

Rogers, S., (2017, Apr. 19) Venture Beat VR meets marketing: Get ready for this new reality, https://www.brighttalk.com/webcast/12339/241309 , VentureBeat

Rogers, S. (2010, Dec. 3) https://www.theguardian.com/news/datablog/2010/nov/29/wikileaks-cables-data , retrieved June 7,2017

Roman Wall Painting Styles, (n.d.), https://www.khanacademy.org/humanities/ancient-art-civilizations/roman/wall-painting/a/roman-wall-painting-styles, retrieved May 22, 2017

Rossen, J. (2017, Jun 21), http://mentalfloss.com/article/84549/chakka-chhh-hidden-history-view-master, retrieved June 21, 2017

Sag, A., (2017, Jun. 7) https://uploadvr.com/idcs-data-shows-vr-not-dying-not-even-close/ , retrieved June 6, 2017

Sanders, K. (2016, May 25), http://planyourmeetings.com/why-virtual-reality-viewers-are-the-hottest-new-conference-giveaways/, Retrieved June 21, 2017

Schuster, D. (2014, July 14), http://nypost.com/2014/07/14/is-google-glass-cool-or-just-plain-creepy/, retrieved June 7, 2017

Short History of Early Search Engines, (n.d.); http://www.thehistoryofseo.com/The-Industry/Short_History_of_Early_Search_Engines.aspx retrieved May 27, 2017

Smith, D. (2007, Aug. 2), https://www.theguardian.com/technology/2008/aug/03/internet.email, retrieved June 27, 2017

Stevens, T. (2010, Jun. 14), https://www.engadget.com/2010/06/14/microsoft-kinect-for-xbox-360-launches-on-november-4/ retrieved June 22, 2017

Streep, A. (2016, Jul. 15), How One VR Startup is Capturing the 360-degree Reality of the World’s Most Vulnerable People, https://www.wired.com/2016/07/ryot-darg-mooser-disaster-vr/, Wired

Swant, M., (2016, May 31), http://www.adweek.com/digital/how-virtual-reality-inspiring-donors-dig-deep-charitable-causes-171641/, retrieved June 30, 2017.

Tim Cook sheds light (2017, Feb. 14), http://appleinsider.com/futures/apple-vrar, retrieved Jun 11, 2017

Tsai, P., (2016, Dec. 22) https://www.tripwire.com/state-of-security/security-data-protection/rise-vr-impending-security-risks/ retrieved June 6,2017

Ultrahaptics, (n.d.), https://www.ultrahaptics.com/, retrieved June 19, 2017

Unreleased-sega-vr;(n.d.) https://www.vrs.org.uk/featured/unreleased-sega-vr-headset-much-effort-squandered/ retrieved May 9, 2017

Ussery, B. (2016, Oct. 26), http://searchengineland.com/googles-virtual-game-changer-leveraging-360-vr-video-image-optimization-seo-261777, retrieved June 20, 2017.

Virtual Reality Porn, (2017, May 11), https://www.pornhub.com/insights/virtual-reality, retrieved June 18, 2017

Vlahakis, V. , Karigiannis, J., Tsotros, M., Ioannida, N., (2001), ARCHEOGUIDE first results of an augmented reality, mobile computing system in cultural heritage sites https://www.researchgate.net/publication/220955275_ARCHEOGUIDE_first_results_of_an_augmented_reality_mobile_computing_system_in_cultural_heritage_sites, [accessed Jun 25, 2017]

Warnock, J. (2016, Mar. 1) http://marketingland.com/virtual-reality-may-become-new-normal-email-marketing-165534, retrieved June 20, 2017.

Weightman, G.; (2015, Sept 23), http://www.smithsonianmag.com/innovation/history-bar-code-180956704/ retrieved June 5, 2017

Weissmann, J., (2016, Apr. 28), http://www.slate.com/blogs/moneybox/2014/04/28/decline_of_newspapers_hits_a_milestone_print_revenue_is_lowest_since_1950.html, retrieved on June 30, 2017

Who Coined the Term Virtual Reality, (n.d.) https://www.vrs.org.uk/virtual-reality/who-coined-the-term.html, retrieved May 9, 2017

Worldwide Augmented and Virtual Reality Headset Market, (2017, Mar. 16) IDC, http://www.idc.com/getdoc.jsp?containerId=prUS42371517 , retrieved June 13, 2017

Worldwide Shipments of AR/VR Headsets Gain Momentum in the First Quarter with Strong Growth Forecast for the Rest of 2017, According to IDC, (2017, Jun. 1) http://www.idc.com/getdoc.jsp?containerId=prUS42707617, retrieved June 12, 2017

Pokemongo Home Page, (n.d.), www.pokemongo.com/ retrieved May 21, 2017

Zuckerberg, M., (2017) https://developers.facebook.com/videos/f8-2017/f8-2017-keynote/, Retrieved June 9, 2017